Letter From Your Business Mentor
Most beauty artists don’t fail because they’re “not good enough.”
They fail because the business side feels overwhelming — bookings, boundaries, pricing, marketing, taxes, policies, systems… all the unglamorous stuff nobody taught you.
These masterclasses were built to change that.
Inside each one, you’ll learn the exact systems I used to grow Standout Beauty into a multi-six-figure brand — while becoming the go-to artist in my city.
This is the stuff that took me years (and a lot of mistakes) to figure out… and now it’s all here for you.
Beauty Biz Fundamentals: Turn Your Side Hustle into a Legit Business
You’re amazing at your craft — but without the right business structure, consistency and growth will always feel out of reach.
✔️ This masterclass is your step-by-step roadmap to building a legitimate, professional, and profitable beauty business — even if you’re starting from scratch. Inside, I’ll show you how to register your business, understand taxes, design a professional setup on a budget, and create the systems that attract loyal, high-end clients.
Standout Systems: Automate & Scale With Ease
A step-by-step blueprint to streamline your entire beauty business.
✔️ Learn how to set up bookings, policies, boundaries, and client management systems that run smoothly — so you can spend less time stressed and more time serving clients (and growing your income).
Build Your Brand: From Overlooked to Unforgettable
You’ve built your business — now it’s time to build your brand.
✔️ This masterclass helps you transform from “just another artist” into a recognizable, trusted, and booked-out beauty brand. Learn how to show up authentically, create scroll-stopping visuals, and design a professional image that positions you as the expert you already are. By the end, you’ll have the clarity, confidence, and content strategy to make your brand unforgettable.
Content That Converts: Social Media Masterclass
Finally understand how to show up online with confidence!
✔️ This masterclass teaches you how to plan, film, and create content that actually attracts clients — without spending hours editing. Perfect for the artist who wants engagement, visibility, and content that feels easy.
Studio to Suite: Build Your Website in a Day
If your business lives only on social media, you’re missing the clients who don’t.
✔️ In Studio to Site, you’ll learn how to design and launch a polished Squarespace website in less than 24 hours — giving your brand a professional home that works while you don’t.
Who These Masterclasses Are Perfect For
If you're tired of guessing… tired of feeling stuck… tired of watching other artists grow while you stay in the same place — these trainings are for you.
They're designed for artists who want to:
Raise their Prices with Confidence
Stop taking No-Shows and Cancellations
Create better Boundaries
Build a Premium Client Experience
Grow their Income without Burning Out
Understand Systems, Policies, and Marketing in a Simple Way
Finally feel like a Real CEO, NOT just a Service Provider
Whether you're brand-new or experienced, these masterclasses will meet you exactly where you are — and elevate you from there!




